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Avoid tool chaos — clarity about tools prevents duplicate work.

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Communication & Collaboration

• Slack – Real-time messaging for team discussions and quick updates.
• Notion – Central hub for documentation, project management, and templates.
• Loom – For async video updates, walkthroughs, and feedback reviews.

Project Management

• Notion Boards – Used instead of Jira or Asana; every task is tracked here.
• Google Calendar – Syncs meeting rhythm and content deadlines.
• Zapier – Automates repetitive workflows between Notion, email, and analytics tools.

Content Creation

• CapCut Pro – For short-form video editing (TikTok, Reels, Shorts).
• Descript – Audio cleanup and caption generation.
• Figma – Visual design and product mockups.

Marketing & Analytics

• Beehiiv – Newsletter platform for email campaigns and lead nurturing.
• Gumroad – Main platform for digital product sales.
• Google Analytics + Notion Dashboard – Track funnel metrics and sales performance.

File Storage & Sharing

• Google Drive – Archive for media files and long-form documents.
• Notion Assets Database – Links all visuals, logos, and PDFs for easy access.